Spheres of Context

How to talk TO your audience, not down to them

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To the 5 new subscribers this week, welcome! Thanks for your support.

To the OGs, you know how much I love you ❤️ Thanks for wonderful response to my 2022 annual planning post from 2 weeks ago.

You’re about to read an unreleased section from my new book, Great Founders Write. Feedback welcomed.

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Hey there!

I’m working on Draft 2 of Great Founders Write. Today I have a short chapter (600 words) to share. Your feedback is MUCH needed.

This chapter is about empathy. It’s about striking a balance between being relatable, interesting, but NOT patronizing. Because no one like getting talked down to.

When reviewing this chapter, I’d love to know… Does this matter to you? What ideas does it spark, if any?

Chapter 7: Spheres of Context

Please leave comments in the Google Doc. Tell me what you loved, what you hated, and what confused you.

Then, if you would, answer this 1-question below:

https://32pdoqnszqa.typeform.com/to/RnkNS4Rs

Excited for your feedback!

Cheers,

Ben